Andres Iniesta and Puyol co-founded Olyseum, the first social network in sports, and launched OLY's own digital currency. Olyseum is a blockchain-based social platform for fans and fans, providing the opportunity to interact and be inspired by their idols, linking the sports industry to the business scene. Oly is breaking away from traditional social media formats to create an ecosystem that combines sports applications with business scenarios.
Iniesta, who plays for Fc Victorious Kobe, won four Champions League titles and eight La Liga titles with FC Barcelona and has more than 50 million followers on Facebook and Twitter. With Olyseum, Iniesta has created a new platform to remove the fragmentation of the social networking scene and bring fans and stars closer together.
The Olyseum platform allows fans to use digital currency to purchase celebrity merchandise, make charitable donations and have personalized interactions with celebrities. Olyseum allows stars to profit from audience and fans to profit from participation. Everything is done with a blockchain-based reward system and ERC-20 utility tokens.
For fans, Olyseum has come up with a collaboration platform that allows them to earn tokens through celebrity campaigns across several social networks. These tokens can then be redeemed through an exclusive exchange of experiences created by the Olyseum Museum and Star.
For stars, Olyseum helps them build a global community through which they can get closer to their fans and get support. The stars will also receive a direct percentage of the network's overall advertising revenue, allowing them to profit from all their followers and their campaigns. On the other hand, they are entitled to gain more value by offering their fans exclusive experiences and sharing them across their current social networks in exchange for coins and other benefits.